Tony Mai Blog

The Musings of a Growing Developer
why customers leave, provided by Michael LeBoeuf
Sep 0
Sep 0

Inbound Marketing Parts 3 & 4: Closing a Lead into a Customer & Keeping Them Delighted

On my previous blog, I talked about how to convert your visitors into leads with successful landing pages. Now that you have leads, you need to build a relationship with them and nurture them until they are ready to be a customer. Email campaigns are the fundamental method to nurture a lead. “But I thought […]

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content attract visitors
Sep 0
Sep 0

Inbound Marketing Part 2: Converting Visitors into Leads with Landing Pages

A couple of days ago, I blogged about the first part of the inbound process; attracting visitors to your website. Now that you know the fundamentals of how and what tools to use to attract visitors to your digital presence. What do you do next? You have to convert these visitors into leads. It doesn’t […]

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inbound-certification
Sep 0
Sep 0

Inbound Marketing Part 1: Attracting Visitors

I just took and passed HubSpot’s Inbound Marketing Certification exam! The Inbound Marketing certification tests your knowledge of their inbound methodology; (1) attracting, (2) converting, (3) closing, and (4) delighting. HubSpot offers nine online class sessions to prepare you for their certification exam, from optimizing your website to perfecting the conversion process.  I have worked […]

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